In the day and age of social media being such a prominent staple in our society, the influence of it has changed so much and is becoming more and more important in marketing efforts today. Reaching a global audience that can be targeted to meet a specific need is one of the best ways to reach the general public for marketing purposes. Not only can you get the word about your product out there, but your also creating a branding for yourself and allowing others to see what you have to offer without depending on billboards and printed media. Since Instagram is one of the most popular media platforms, it is a great place to start with when beginning to advertise via social media. In order to get the full use of your marketing campaign through Instagram you will need to have a significant amount of followers in order to really get the proper usage of it and that is why it is so important to know and understand how to gain more Instagram followers.
Post Often and Informatively
One of the most important ways to be sure you are gaining followers is to post often and with substance. You will be more likely to gain followers if you have a lot of content on your page for others to look at, and if you continue to keep up with posting content on a regular basis. Try to keep up with your posts and keep them interesting so that people are intrigued and actually want to read what you put out. Not only is the quantity of your posts important but quality as well. That is why you want to make sure each and every thing you post has substance and is exciting and informative at the same time. Take nice pictures that truly reflect you or your brand and only post things appropriate to the branding.
Include Links to your Products and Services
Another way to keep your follower count up is to always include links to your products or services if you want to redirect potential clients to a sister website. Just simply stating you have something cool and fun to try isn’t enough to get the customers moving, you have to actually show examples with links to them attached. It’s also important in keeping your followers because they are more likely to share and repost your post’s if you have those extra touches.
Keep Away From Politics
One of the biggest ways to lose followers on Instagram or any social media platform for that matter is by getting too political. You want to stick to the bread and butter of your account and keep people interested in you the message you want to give without getting to one sided on politics or other controversial matters. The minute you start to stray away from your main goal of posting and get into politics is when potential followers may be lost.